Updating an Icon.
Mustang Mach-E

The new Mustang Mach-E symbolises a radical change for Ford. It marks a bold step into the future.

The challenge was to create compelling imagery to introduce the car in Europe staying true to the swagger of its heritage.

Mustang Mach-E AWD (2020)
Photography - BAM
Creative Producer - Christian Rolfes
Creative Director - Chris Love
Retouching Lead - Luke Tarrant
Retouching - Maider Oribe
Creative Development - Max Howell
ECD - Rich Last

Updating an Icon. Mustang Mach-E

The new Mustang Mach-E symbolises a radical change for Ford. It marks a bold step into the future. The challenge was to create compelling imagery to introduce the car in Europe staying true to the swagger of its heritage.

Updating an Icon.
Mustang Mach-E

The new Mustang Mach-E symbolises a radical change for Ford. It marks a bold step into the future.

The challenge was to create compelling imagery to introduce the car in Europe staying true to the swagger of its heritage.